LIMENG GE
Graphic Designer
02 CrocBox
Packaging Design
Visual Identity System
Research and Strategy
Info
CrocBox is a customizable lunchbox brand designed to spark creativity and self-expression in kids and teens.
Built around vibrant colors, playful modular elements, and interactive Jibbitz-style charms, CrocBox turns everyday meals into moments of joy, imagination, and personal identity.
The design system focuses on balancing fun and functionality. Its lightweight, durable, and easy-to-clean structure supports the needs of busy families, while the customizable exterior empowers kids to create a lunchbox that feels uniquely their own.
Rooted in the belief that mealtime can be both practical and expressive, CrocBox offers a sustainable, flexible, and engaging solution that grows alongside its users—encouraging individuality, creativity, and daily play.
© Limeng Ge 2025